"Lead conversion" refers to the process of turning potential customers (known as leads) into actual paying customers.
Sentences with «lead conversion»
We have established a working process for lead conversion that is being used successfully by thousands of attorneys across the country. (therainmakerinstitute.com)
Think about the ratio of lead conversions when the customer has already had their questions answered. (seniorcare.levinassociates.com)
By 2015, however, Internet lead conversion for real estate dropped to the point that most real estate teams spent more money generating online leads than they managed to make from them. (hibandigital.com)